Snapchat Covers Sprint Cup Race with ‘Live Story’

Follow SnapChat and NASCAR driver accounts during TheChase Photo - @NASCAR

Follow Snapchat and NASCAR driver accounts during TheChase Photo – @NASCAR

NASCAR’s third Snapchat Live Story of the 2016 season will take place around Saturday night’s Bank of America 500. Fans at Charlotte Motor Speedway can contribute content to the video stream, giving Snapchat users around the world a behind-the-scenes look at NASCAR race day.

Snapchat users can also unlock an exclusive Charlotte race week Snapchat filter by scanning the snapcode found in this tweet.

Front Row Motorsports driver Landon Cassill took over NASCAR’s Snapchat account earlier this week to unveil his Charlotte paint scheme, which features Snapchat’s ghost logo. Cassill promised free tacos to his Snapchat followers if he wins on Saturday.