Yearly Archives: 2013

736 posts

NASCAR Launches Largest Brand Campaign Ever

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NASCAR Launches Largest Brand Campaign Ever

Breaks New Creative In The Daytona 500

Big brands break new commercials at DAYTONA 500®, and NASCAR is no exception. NASCAR will reveal a brand new creative vision – a campaign featuring more than two dozen drivers, with nine original spots in both English and Spanish. The drama-filled campaign will premiere during NASCAR’s crown-jewel event, the Daytona 500. The race will broadcast live on FOX and FOX Deportes on Feb. 24 beginning at 1 pm ET. Continue reading

Kyle Larson Wins Inaugural UNOH Battle At The Beach Race in Thrilling Finish

Kyle Larson celebrates in Victory Lane at the Daytona short track Feb 18, 2013  Photo - Jared C Tilton/Getty Images
Kyle Larson celebrates in Victory Lane at the Daytona short track Feb 18, 2013
Photo – Jared C Tilton/Getty Images

NASCAR Next 9 Driver Wins First-Ever Race at Daytona; Slated To Run Five Races During Budweiser Speedweeks 

Kyle Larson overtook C.E. Falk III coming out of Turn 4 on the final lap to capture the NASCAR Whelen All-American race, the inaugural event in the UNOH Battle At The Beach at Daytona International Speedway on Monday night. Continue reading

The Daytona Spark

Drivers begin the NASCAR Sprint Cup Series Sprint Unlimited at Daytona International Speedway on Feb 16, 2013  Photo - Jerry Markland/Getty Images
Drivers begin the NASCAR Sprint Cup Series Sprint Unlimited at Daytona International Speedway on Feb 16, 2013
Photo – Jerry Markland/Getty Images

Every year, when February rolls around, one thought crosses your mind. Daytona.

Your reaction? Ecstatic.

Daytona in February means that the NASCAR season is about to get rolling and that NASCAR will be entering the hallowed grounds of the Daytona International Speedway. That feeling you feel when you hear the roar of the engines on the high banks of Daytona either on your television or in person is what many will describe as the Daytona spark. Continue reading