Daily Archives: February 11, 2015

‘RaceBuddy’ Gets the Green Flag for Entire NASCAR Sprint Cup Series Season

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 ‘RaceBuddy’ Gets the Green Flag for Entire NASCAR Sprint Cup Series Season

2012-NASCARLogoUltimate Second Screen NASCAR Experience Puts Fans in the Driver’s Seat During Every NASCAR Sprint Cup Series Race, Beginning with Sprint Unlimited and DAYTONA 500 

DAYTONA BEACH, Fla. (Feb. 11, 2015) – As part of its landmark 10-year media partnership with FOX Sports, NASCAR® will give fans aiming to kick their viewing experience into high gear access to RaceBuddyTM – a digital video complement to the race broadcast – throughout the entire 2015 NASCAR Sprint Cup SeriesTM season for the first time. Offering viewers multiple live in-car HD camera angles to choose between, RaceBuddy puts fans in control of the action on their PC, tablet or mobile device.  Continue reading →

The Sprint Unlimited: By the Numbers

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By the Numbers: The Sprint Unlimited

.013 – Margin of victory in seconds by Kyle Busch over Tony Stewart in 2012, the closest margin in Sprint Unlimited history

.058 – Margin of victory in seconds by Kurt Busch over Jamie McMurray in 2011, the second closest margin in Sprint Unlimited history

.08 – Margin of victory in seconds by Dale Earnhardt over Sterling Marlin in 1995, the third closest margin in Sprint Unlimited history Continue reading →

NASCAR® Partners With SportsData To Distribute Live Timing & Scoring Data

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NASCAR® Partners With SportsData To Distribute Live Timing & Scoring Data

Real-Time Race Weekend Data To Be Available On Premier Sports Sites & Applications

NASCA2012-NASCARLogoR announced today a partnership with sports content provider SportsData, the U.S. subsidiary of global market leader Sportradar, to distribute its live timing and scoring data to third-party digital outlets.

SportsData, which has a customer base that includes Google®, Facebook®, Twitter® and Bleacher Report, will be the first content provider to go to market with data from the NASCAR timing and scoring feed for an entire race weekend.  Continue reading →