International Speedway Corporation Partners with DraftKings
to Fuel Exclusive High-Speed Experiences
International Speedway Corporation today announced a new partnership with DraftKings, a leading daily fantasy sports destination. DraftKings will serve as the ‘Official Daily Fantasy Sports Provider’ of ISC motorsports entertainment facilities.
At ISC facilities across the U.S., tracks will feature DraftKings branding and give on-site opportunities for fan engagement. ISC will communicate DraftKings NASCAR daily fantasy sports games through event-day announcements, broadcast, digital and social channels and through a significant presence on MRN, the nation’s largest independent sports network. Continue reading