Progress continues on DAYTONA Rising
DAYTONA Rising is a $400 million reimagining of an American icon – Daytona International Speedway. Five expanded and redesigned entrances, or “injectors,” will lead fans to a series of escalators and elevators, transporting them to three different concourse levels. Each level features spacious social areas, or “neighborhoods,” along the nearly mile-long frontstretch. When redevelopment ends, Daytona International Speedway will have about 101,000 permanent, wider and more comfortable seats, twice as many restrooms and three times as many concession stands. In addition, the Speedway will feature over 60 luxury suites with track side views and a completely revamped hospitality experience for corporate guests.
Since Budweiser Speedweeks 2014, the project continues to reach milestones such as:
- Installation of the first escalators
- Installation of the wider and more comfortable seats
- Build out of interior concourses
- Masonry work on the elevator shafts
- Placement of the stadium exterior “skin.”
Earlier this month, Greg Biffle was given a tour of Daytona Rising and one lucky fan will get to sit in the seat he installed and autographed.
For Budweiser Speedweeks 2015, 40,000 of the new seats will be available for use and are now on sale for the 57th annual DAYTONA 500. The targeted date for the entire project completion is January 2016, in time for the 58th DAYTONA 500. To learn more about DAYTONA Rising, please visit www.DAYTONARising.com