Tag Archives: Daytona 500

DIS Rides the #Daytona500 Social Media Wave

Posted on by
The Photo tweeted by Brad Keselowski at the 2012 Daytona 500 that created a social media tidal wave that continues in 2013

The Photo tweeted by Brad Keselowski at the 2012 Daytona 500 that created a social media tidal wave that continues in 2013

Who doesn’t remember the Social Media tidal wave that rolled through the Daytona 500 in 2012 when Brad Keselowski tweeted from his race car a photo of the jet dryer incident? That tweet generated 200,000+ new twitter followers, within less than 24 hours for eventual Sprint Cup champion Brad Keselowski.

NASCAR tracks are still riding that social media wave as DIS launches their fan-centric social media initiatives for Budweiser Speedweeks 2013. Continue reading →

Air Titan™ Track-Drying Technology Debuts at Daytona

Posted on by
This is the NASCAR Air Titan track drying system while it was being tested at Daytona International Speedway. The system utilizes compressed air and will dramatically reduce the amount of time it takes to dry the track. (Mike Meadows/ISC)

This is the NASCAR Air Titan track drying system while it was being tested at Daytona International Speedway. The system utilizes compressed air and will dramatically reduce the amount of time it takes to dry the track. (Mike Meadows/ISC)

Innovative Air Titan™ Device Reduces Track-Drying Time

Fans typically keep a close eye on weather conditions for each race day track on NASCAR’s circuit, because wet conditions usually mean a delayed or postponed race. But race fans may need to change their thinking when it comes to rainy days on race day. Continue reading →

Seeking NASCAR Super Fans attending Daytona 500

Posted on by

Travel ChannelAre you a die-hard fan of NASCAR and attending the Daytona 500?

Travel Channel will be filming at this year’s Daytona 500 and is seeking NASCAR super fans for a new series episode. Are you…. Continue reading →

Generation Six Car- A Defining Moment

Posted on by
Drivers test out the pack during day 2 at Daytona - Jared C. Tilton / Getty Images for NASCAR

Drivers test out the pack during day 2 at Daytona – Jared C. Tilton / Getty Images for NASCAR

NASCAR will debut the Generation Six car at the Daytona 500. The 2013 Daytona 500 may also be the start of a turning point in the sport’s history.

There are many things to look forward to when the Daytona 500 kicks off the NASCAR Sprint Cup series season in two weeks. The most obvious thing that has people excited about the new season is the new “Generation Six” car, also called the “Gen6” car. The Gen6 car represents the way stock cars used to be before the “Car of Tomorrow” debuted in 2007, as they will now better resemble the manufacturers and their street cars, with distinct body lines and character. Cars that will be on track in 2013 include the Chevrolet SS, Ford Fusion and Toyota Camry. Continue reading →

1963 Replica Car Built by Leonard Wood on Display during Budweiser Speedweeks

Posted on by

1963 Daytona 500-Winning Replica Car Built by Leonard Wood to be on Display during Budweiser Speedweeks

No. 21 car with Tiny Lund behind the wheel in the 1963 Daytona 500. Photo - ISC Images and Archives

No. 21 car with Tiny Lund behind the wheel in the 1963 Daytona 500.
Photo – ISC Images and Archives

During Budweiser Speedweeks, fans will be able to take a special glimpse into the storied history of Wood Brothers Racing as a replica of the 1963 Daytona 500-winning car – the No. 21 Ford Galaxie driven by Tiny Lund — will be on display in the Sprint FANZONE. The replica car was constructed by Leonard Wood, who was recently inducted into the NASCAR Hall of Fame. Continue reading →