NASCAR Daytona International Speedway

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Brad Keselowski Joins The Hollywood Hotel

 

Brad Keselowski speaks with media during preseason testing at Charlotte. Photo - Jared C. Tilton/Getty Images
Brad Keselowski speaks with media during preseason testing at Charlotte. Photo – Jared C. Tilton/Getty Images

Brad Keselowski, 2012 Sprint Cup champion, may not be in a race car during Saturday’s Sprint Unlimited, but he will be in the Hollywood Hotel along side Chris Myers and Michael Waltrip.

Eligible drivers for the Sprint Unlimited are those with a Sprint Cup pole in 2012 and past Sprint Unlimited winners. Keselowski has neither. So instead of sitting at home Saturday night, Brad Keselowski will watch the race from the famous Hollywood Hotel with FOX’s Chris Myers and Michael Waltrip. Continue reading

DIS Rides the #Daytona500 Social Media Wave

The Photo tweeted by Brad Keselowski at the 2012 Daytona 500 that created a social media tidal wave that continues in 2013
The Photo tweeted by Brad Keselowski at the 2012 Daytona 500 that created a social media tidal wave that continues in 2013

Who doesn’t remember the Social Media tidal wave that rolled through the Daytona 500 in 2012 when Brad Keselowski tweeted from his race car a photo of the jet dryer incident? That tweet generated 200,000+ new twitter followers, within less than 24 hours for eventual Sprint Cup champion Brad Keselowski.

NASCAR tracks are still riding that social media wave as DIS launches their fan-centric social media initiatives for Budweiser Speedweeks 2013. Continue reading

Air Titan™ Track-Drying Technology Debuts at Daytona

This is the NASCAR Air Titan track drying system while it was being tested at Daytona International Speedway. The system utilizes compressed air and will dramatically reduce the amount of time it takes to dry the track. (Mike Meadows/ISC)
This is the NASCAR Air Titan track drying system while it was being tested at Daytona International Speedway. The system utilizes compressed air and will dramatically reduce the amount of time it takes to dry the track. (Mike Meadows/ISC)

Innovative Air Titan™ Device Reduces Track-Drying Time

Fans typically keep a close eye on weather conditions for each race day track on NASCAR’s circuit, because wet conditions usually mean a delayed or postponed race. But race fans may need to change their thinking when it comes to rainy days on race day. Continue reading

Nineteen Drivers Entered For Sprint Unlimited

Jimmie Johnson, driver of the #48 Lowe's Chevrolet, spins into Jeff Gordon, driver of the #24 Drive to End Hunger Chevrolet, and Kurt Busch, driver of the #51 Tag Heuer Avant-Garde Chevrolet Chevrolet, during a crash at the front of the field during the NASCAR Budweiser Shootout at Daytona International Speedway on February 18, 2012 in Daytona Beach, Florida.  Photo - Getty Images
Jimmie Johnson, driver of the #48 Lowe’s Chevrolet, spins into Jeff Gordon, driver of the #24 Drive to End Hunger Chevrolet, and Kurt Busch, driver of the #51 Tag Heuer Avant-Garde Chevrolet, during a crash at the front of the field during the NASCAR Budweiser Shootout at Daytona International Speedway on February 18, 2012 in Daytona Beach, Florida.
Photo – Getty Images

NASCAR always kicks off the racing season with the Sprint Unlimited, formerly the Budweiser Shootout, at Daytona International Speedway the week before the Daytona 500. This year there are 22 drivers eligible for the Sprint Unlimited and 19 drivers are indicated on the entry list.

Drivers eligible for the Sprint Unlimited are those who got at least one pole during the 2012 Sprint Cup series season and past Sprint Unlimited winners. Continue reading