NASCAR Ramps Up Social Media Activation for #TheChase Finale at Homestead-Miami Speedway

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NASCAR Sprint Cup Series Season Culminates with Snapchat Live Story; Fans to Take Final Ride with Tony Stewart on Facebook Live

A record-setting season on social media continues Nov. 20 when NASCAR celebrates the final race in the Chase for the NASCAR Sprint Cup like never before on Snapchat, Facebook, Twitter and Instagram.

Millions of Snapchat users will receive a behind-the-scenes look at the Ford Ecoboost 400 at 2:30 pm ET on NBC, MRN and SiriusXM NASCAR Radio, from NASCAR fans sharing their race-day experiences from Homestead-Miami Speedway as part of a Snapchat Live Story. Continue reading