Author Archives: NASCAR

Dale Earnhardt Jr, Kyle Busch Prevail in Can-Am Duel at Daytona

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Retaking the lead with five laps left in the first of Thursday night’s Can-Am Duel 150-mile qualifying races, Dale Earnhardt Jr. cruised to a dominating victory and grabbed the third staring spot for Sunday’s Daytona 500.

In the second Duel, reigning NASCAR Sprint Cup Series champion Kyle Busch took the checkered flag under caution after a wild last-lap wreck took out the cars of Jimmie Johnson, Martin Truex Jr., Matt Kenseth, AJ Allmendinger and Danica Patrick and damaged the No. 41 Chevrolet of Kurt Busch.

Kenseth will go to a backup car and start from the rear in the Daytona 500, surrendering the second starting spot he earned during last Sunday’s time trials. Continue reading →

NASCAR Sprint Cup Series Can Am Duel at Daytona Tonight February 18th

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Can-Am Duel Set For Thursday Night

On Thursday night  NASCAR Sprint Cup Series drivers will compete in the Can-Am Duels to set the rest of the field for the Daytona 500. Watch all the action at Daytona International Speedway tonight at 7 pm ET on FOX Sports 1.

Last Sunday’s qualifying set the front row, with Chase Elliott on the pole and Matt Kenseth starting second, but the Can-Am Duels will lock in spots three through 40 for the Daytona 500. Continue reading →

Rookie Rumble: Four Sprint Cup Drivers to Duke it Out for Rookie of the Year

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Photos - Getty Images

Chase Elliott, Ryan Blaney, Chris Buescher, Brian Scott Photos – Getty Images

Rookie Rumble: Four Full-Time Drivers Prepare to Duke It Out

for Sunoco Rookie of the Year

The last Sunoco Rookie of the Year candidate to win a race was Joey Logano in 2009.

Some of the members in this year’s rookie class – one of the most promising in recent history – looks like it can buck the recent losing trend: Continue reading →

NASCAR Elevates Race Day Viewing Experience with Snapchat Partnership

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Photo - @NASCAR Twitter

Photo – @NASCAR Twitter

NASCAR Elevates Race Day Viewing Experience with Snapchat Partnership

Snapchat to expand Live Story coverage of the sport’s biggest races  

From the speedway tailgates to the wave of the checkered flag, NASCAR® fans will be able to share their race-day experiences with Snapchat users across the world as part of a new Live Story partnership, announced today by NASCAR and Snapchat.

Through this partnership agreement, Snapchat will double its coverage of the sport’s premier race events in 2016, launching its first NASCAR Live Story at the 2016 Daytona 500®on February 21 (1 p.m. ET on FOX). Continue reading →

NASCAR Marketing Campaign Celebrates 2016 Season Launch

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Photo - Courtesy DIS

Photo – Courtesy DIS

Ready. Set. Race! NASCAR Marketing Campaign Celebrates 2016 Season Launch, Fans’ Universal Passion for Racing

The Hashtag 500 to Give Fans the Chance to Race on Twitter for Memorabilia from the 2016 DAYTONA 500 

Inspired by fans’ shared love of racing, NASCAR® today unveiled a new, integrated marketing campaign celebrating the launch of the 2016 NASCAR Sprint Cup Series™ season. Ready. Set. Race will engage NASCAR fans online, at home and on the go through a blend of digital and social media activation, and original television creative.

Fans will be invited to put their racing skills to the test during the 2016 Daytona 500® on February 21, when NASCAR hosts the first-ever Hashtag 500 on Twitter. The unique promotion, developed by Ogilvy & Mather New York, will give fans a chance to win memorabilia from this year’s “Great American Race®,” including a driver firesuit, helmet, steering wheel and set of Goodyear tires, among other race-used items. Continue reading →