Andrew Smith Joins Watkins Glen International Staff

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Smith appointed Director of Marketing and Promotions effective immediately 

Andrew Smith has been hired as Watkins Glen International Director of Marketing and Promotions effective immediately. Smith will manage the marketing and public relations team at The Glen. He joins WGI from Talladega Superspeedway where he was most recently the senior manager of public and community relations. Continue reading

Brad Keselowski to Headline Friday Q&A Session at Atlanta Motor Speedway

Brad Keselowski, driver of the #2 Miller Lite Dodge, looks on during qualifying for the NASCAR Sprint Cup Series AdvoCare 500 at Atlanta Motor Speedway on August 31, 2012 in Hampton, Georgia. Photo - Wesley Hitt/Getty Images

Brad Keselowski, driver of the #2 Miller Lite Dodge, looks on during qualifying for the NASCAR Sprint Cup Series AdvoCare 500 at Atlanta Motor Speedway on August 31, 2012 in Hampton, Georgia.
Photo – Wesley Hitt/Getty Images

Brad Keselowski to Headline Friday Q&A Session at Atlanta Motor Speedway

Free Stagefront Q&A Access Available to Fans for Limited Time

Fans looking to purchase their Friday, Aug. 30 tickets for the NASCAR Sprint Cup Series festivities at Atlanta Motor Speedway have an added incentive, as they can earn stagefront access to a question-and-answer session with defending NASCAR Sprint Cup Series champion Brad Keselowski. Continue reading

Dover International Speedway unveils Flash Seats® for 2013

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Paperless system gives fans “green” ticketing option

Dover International Speedway is pleased to announce that beginning with the 2013 season, it will offer its customers Flash Seats®, an innovative, paperless ticketing system that gives ticket holders electronic venue access using nothing more than their credit card.

Flash Seats is the electronic ticketing system of Dover International Speedway’s ticket provider, Veritix®, and includes a number of great benefits for fans. Flash Seats allows fans to conveniently swipe in on race day with no paper tickets, using a credit card; to easily transfer tickets to anyone electronically, anytime, anywhere, right up to the start of the event; and to eliminate lost and stolen ticket issues.

“By implementing Flash Seats, the track is moving into the modern era of ticketing, while also promoting a greener, more eco-friendly ticketing option,” said Mark Rossi, vice president of sales and marketing for Dover Motorsports, Inc. “In addition, the Flash Seats capabilities create a number of benefits for fans, such as electronic ticket transfers and having your tickets live on your credit card, much like an airline check-in.”

Dover, the first NASCAR track to utilize Flash Seats, will offer the new ticketing option as a replacement for print-at-home tickets, and as an alternative for traditional track-printed tickets. Customers can select “Flash Seats” during the checkout process, at which point tickets will be applied to their credit card. On event day, all the customer will have to do is swipe their credit card to be scanned at the gate for entry.

“As the only NASCAR track to use Flash Seats, Dover is putting itself at the forefront of ticketing technology and showing its commitment to fans by giving them a system that is convenient and easy to use,” said Guy Villa, vice president of sales for Veritix.  “We know that Dover fans will appreciate the flexibility that Flash Seats offers.”

NASCAR returns to Dover International Speedway May 31-June 2, 2013 for the June 2 NASCAR Sprint Cup Series race, the June 1 “5-hour ENERGY 200NASCAR Nationwide Series race and the May 31 “Lucas Oil 200NASCAR Camping World Truck Series race.

For tickets or more information, call 800-441-RACE or visit DoverSpeedway.com. You can also keep up with the Monster Mile at Facebook.com/DoverInternationalSpeedway or on Twitter at @MonsterMile.

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Auto Manufacturer Logos Will Now Join Drivers’ Names On The Windshields Of The New NASCAR Sprint Cup Series Gen-6 Race Cars

2013_Ford_Keselowski_WS_Header 2During Autoweek’s Racing Conference held Tuesday in Detroit, NASCAR announced a further enhancement to the new Gen-6 NASCAR Sprint Cup Series (NSCS) cars that puts even more focus on manufacturer identity. In addition to displaying the names of the drivers on the Gen-6 car windshield, there will also be manufacturer identification present on either side of the driver’s name. The round table, town hall-style conference featured a panel that included NASCAR President Mike Helton, NASCAR VP of Competition Robin Pemberton and NASCAR VP of Brand, Consumer and Series Marketing Kim Brink, as well as executives from Chevrolet SS, Ford Fusion and Toyota Camry. Continue reading

NASCAR Drivers to Run Daytona Beach Half Marathon

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Jimmie Johnson, Michael Waltrip, Aric Almirola and Kasey Kahne Among Those Entered In Half Marathon

Prior to turning two high-speed qualifying laps in Daytona 500 Qualifying Presented By Kroger, several NASCAR drivers will first compete in the fifth annual Daytona Beach Half Marathon, which will start and end at historic Daytona International Speedway. Continue reading