NASCAR to Build on Strong Debut with Familiar Format Lengths
DAYTONA BEACH, Fla. (Feb. 7, 2018) – NASCAR today announced the 2018 stage lengths for its three national series, looking to build on last season’s successful debut of the race format. Continue reading →
NASCAR Fantasy Live enhancements inspired by stage racing format
DAYTONA BEACH, Fla. (February 5, 2018) – Following a successful first season of stage racing, NASCAR® today announced a new fantasy game inspired by the competition format that has created closer, side-by-side racing and even more dramatic moments throughout races. Continue reading →
New Guidelines Designed to Further Highlight Abundance of Young Talent
DAYTONA BEACH, Fla. (Jan. 18, 2018) – Exactly one month from today, the green flag will wave over what is expected to be the youngest DAYTONA 500 field in NASCAR history. And today, NASCAR announced an update to the Sunoco Rookie of the Year points structure in all three national series, placing a brighter spotlight on some of those young stars. Continue reading →
Renewed Partnerships Build Upon Coca-Cola’s 50-Year History in NASCAR;
Coca-Cola Continues as ‘Official Soft Drink of NASCAR’; Most Poured Soft Drink Across NASCAR-Sanctioned tracks
DAYTONA BEACH, Fla. (Jan. 17, 2018) – Coca-Cola, International Speedway Corporation (ISC) and NASCAR today announced an extension to each of its long-standing partnerships through 2023. Coca-Cola, an iconic global brand, will continue its deep-rooted history in the sport by engaging racing fans across NASCAR’s three national series and 12 ISC-operated race tracks. Continue reading →
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