NASCAR International Speedway Corporation

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Lesa France Kennedy Named One of ADWEEK’s 30 Most Powerful Women in Sports

Photo - Getty Images
Photo – Getty Images

Lesa France Kennedy, CEO of International Speedway Corporation and Vice Chairperson of NASCAR, was named one of ADWEEK’S ’30 Most Powerful Women in Sports’ in their July issue, on newsstands June 27.

The inaugural ’30 Most Powerful Women in Sports’ list is presented in ADWEEK’S annual Sports Issue. Kennedy is featured along with NASCAR Sprint Cup Series Driver Danica Patrick, and other elite athletes, league executives, sports media personalities and sports marketing executives.

“Being chosen along with such an incredible group of women is testament to the relevancy and popularity of NASCAR and motorsports,” said Kennedy. “I’m particularly pleased to be joined by NASCAR driver Danica Patrick who is inspiring the next generation of women drivers and competitors. A profound thank you to the ADWEEK team.”

Kennedy’s vision led the $400 million reimagining of Daytona International Speedway into the world’s only motorsports stadium, revolutionizing the sport and fan experience. The stadium was named Sports Facility of the Year at SportsBusiness Journal’s 2016 Sports Business Awards and Kennedy received accolades asForbes’ Most Powerful Woman in Sports for 2015, as well as being inducted as a member of the 2016 Cynopsis Sports Hall of Fame. Kennedy is also leading a legacy project with the development of ONE DAYTONA, a 300,000-square-foot preeminent retail, dining and entertainment destination set to open in 2017 across from the Speedway.

International Speedway Corporation

NASCAR Leads Industry With Annual Summit To Start 2016 Season

NASCAR

NASCAR Leads Industry With Annual Summit To Start 2016 Season

Innovation And Safety Highlight Concord Gathering

With the DAYTONA 500 right around the corner, the men and women who are tasked with the safety, security and organization across NASCAR gathered in Concord, North Carolina, in a collaboration of ideas and advancements.

NASCAR’s annual Summit, the largest gathering of track services, medical, safety, and security personnel in the motorsports industry, will conclude today after three days of professional seminars, training and topical discussions.

The Summit began nearly 15 years ago when a small group of attendees gathered in January to share benchmarks and prepare for the upcoming NASCAR season. The 2016 Summit marked the 10th year it was held at the Embassy Suites Concord Conference Center.

“Seeking constant improvement is a hallmark that defines these dedicated professionals,” said Jim Cassidy, NASCAR senior vice president of racing operations. “As the industry collectively prepares to begin another racing season, the Summit provides a unique opportunity to exchange vitally important information, advancements, and best practices – with the overarching intent of delivering the best possible event experience.”

The Summit features general sessions and smaller breakout seminars and workshops specific to each functional area. This year’s event included more than 30 focused sessions on topics ranging from incident management to severe weather protocol. Senior Communication Consultant for Game On Nation and former NFL player Leonard Wheeler, a renowned expert in leadership development, delivered the keynote address for the event.

NASCAR also presented awards to individuals for meritorious achievements in their various fields. Bill Braniff, senior director of construction for International Speedway Corporation’s Design and Development unit, was honored with the Jim Bockoven Lifetime Achievement Award for his exemplary contributions across the NASCAR industry for more than 10 years in the area of track asphalt and maintenance. The full list of those recognized for their work in 2015 includes:

Medical

  • Above and Beyond Award – Andy “Sippy” Biron, New Hampshire Motor Speedway
  • Teamwork Award – Atlanta Motor Speedway Infield Care Center and New Hampshire Motor Speedway Infield Care Center / Dartmouth Hitchcock Hospital
  • Excellence Award – Jay Nadeau, Daytona International Speedway

Security

  • Steve Beres – Director of Security, Daytona International Speedway
  • Greg Scott – Senior Manager of Event Operations, Kansas Speedway
  • Bill Hindman – Security Manager, Phoenix International Raceway

Track Services

  • Jim Bockoven Track Services Lifetime Achievement Award – Bill Braniff, International Speedway Corporation
  • Excellence in Track Services Award – George Ewald, Pocono Raceway
  • Track Services Teamwork Award – Road Atlanta
  • Track Services Innovation Award – Dan Eakins (R&B Fabrications)
  • Track Services Mission Award – Kristina Frederick, Kentucky Speedway

The 2016 NASCAR Sprint Cup Series regular season will kick off with the 58th running of the Daytona 500® on Sunday, Feb. 21 at Daytona International Speedway®. The Great American Race® will be broadcast live on FOX, MRN Radio and SiriusXM NASCAR Radio, with additional coverage on NASCAR.com.

NASCAR IMC

International Speedway Corporation Partners with DraftKings to Fuel Exclusive High-Speed Experiences

DraftKings_Logo

International Speedway Corporation Partners with DraftKings

to Fuel Exclusive High-Speed Experiences

International Speedway Corporation today announced a new partnership with DraftKings, a leading daily fantasy sports destination. DraftKings will serve as the ‘Official Daily Fantasy Sports Provider’ of ISC motorsports entertainment facilities.

At ISC facilities across the U.S., tracks will feature DraftKings branding and give on-site opportunities for fan engagement. ISC will communicate DraftKings NASCAR daily fantasy sports games through event-day announcements, broadcast, digital and social channels and through a significant presence on MRN, the nation’s largest independent sports network. Continue reading

Toyota is First Founding Partner of Historic Daytona Rising Project

Photo - ISC
Photo – ISC

Toyota Becomes First Founding Partner of Historic DAYTONA Rising Project At Daytona International Speedway 

Extends Multi-Year Partnership At Several International Speedway Corporation Properties

International Speedway Corporation is announcing a groundbreaking, multi-year partnership with Toyota Motor Sales (TMS) U.S.A., Inc. that will make Toyota the first Founding Partner at Daytona International Speedway as part of its unprecedented $400 million DAYTONA Rising redevelopment project.  Continue reading