Drivers test out the pack during day 2 at Daytona – Jared C. Tilton / Getty Images for NASCAR
NASCAR will debut the Generation Six car at the Daytona 500. The 2013 Daytona 500 may also be the start of a turning point in the sport’s history.
There are many things to look forward to when the Daytona 500 kicks off the NASCAR Sprint Cup series season in two weeks. The most obvious thing that has people excited about the new season is the new “Generation Six” car, also called the “Gen6” car. The Gen6 car represents the way stock cars used to be before the “Car of Tomorrow” debuted in 2007, as they will now better resemble the manufacturers and their street cars, with distinct body lines and character. Cars that will be on track in 2013 include the Chevrolet SS, Ford Fusion and Toyota Camry. Continue reading →
During Autoweek’s Racing Conference held Tuesday in Detroit, NASCAR announced a further enhancement to the new Gen-6 NASCAR Sprint Cup Series (NSCS) cars that puts even more focus on manufacturer identity. In addition to displaying the names of the drivers on the Gen-6 car windshield, there will also be manufacturer identification present on either side of the driver’s name. The round table, town hall-style conference featured a panel that included NASCAR President Mike Helton, NASCAR VP of Competition Robin Pemberton and NASCAR VP of Brand, Consumer and Series Marketing Kim Brink, as well as executives from Chevrolet SS, Ford Fusion and Toyota Camry. Continue reading →
(L-R) Brian France, NASCAR Chairman and CEO, and Stephen DeWitt, Hewlett Packard Senior Vice President Enterprise, cut the ceremonial ribbon to officially open the center during the NASCAR Fan and Media Engagement Center Unveiling at NASCAR Plaza on Jan 14, 2013
Photo – Streeter Lecka/Getty Images
A general view of the NASCAR Fan & Media Engagement Center Unveiling at NASCAR Plaza on Jan 14, 2013
Photo – Streeter Lecka/Getty Images
Brian France, NASCAR Chairman and CEO, speaks to the media during the NASCAR Fan & Media Engagement Center unveiling at NASCAR Plaza on Jan 14, 2013
Photo – Streeter Lecka/Getty Images
Charles Salameh, Hewlitt Packard Enterprise Services Vice President and General Manager Communications, speaks to media during the NASCAR Fan & Media Engagement Center unveiling at NASCAR Plaza on Jan 14, 2013
Photo – Streeter Lecka/Getty Images
Stephen DeWitt, Hewlett Packard Senior Vice President Enterprise Marketing, speaks to the media during the NASCAR Fan & Media Engagement unveiling at NASCAR Plaza on Jan 14, 2013
Photo – Streeter Lecka/Getty Images
Steve Phelps, NASCAR Chief Marketing Office, speaks to media during the NASCAR Fan & Media Engagement Center unveiling at NASCAR Plaza on Jan 14, 2013
Photo – Streeter Lecka/Getty Imagaes
NASCAR Chief Communications Officer Brett Jewkes, speaks to the media as he explains the operation of the NASCAR Fan & Media Engagement Center at NASCAR Plaza on Jan 14, 2013
Photo – Streeter Lecka/Getty Images
Earlier this week NASCAR introduced their new first-of-its-kind Fan and Media Engagement Center – FMEC – at NASCAR Plaza in Charlotte, NC.
Teams will have a second crack at Charlotte Motor Speedway with the Generation six car before the new season starts. Sprint Cup teams will test at Charlotte Thursday and Friday. Many more teams will be at Charlotte those two days, than the first test in mid December of 2012. There are 33 cars on the entry list for the test session, where drivers and crews should find out much more about the Generation six car and what they can do to improve with more drivers’ input. Continue reading →